Today we explain how a company that moves its online business, has to concentrate a lot of energy on data analysis.
Nowadays all companies should have a team dedicated exclusively to the analysis.
The team of analysts within your company has two main tasks:
Google Analitycs is a free tool from Google that allows users to analyze their website and monitor data.
Reports generated by GA describe the performance of every single page within a website. To monitor visitor behavior you need to create various personalized reports and goals.
This way you can monitor visitor behavior in more detail and have less generic data that allows you to find and understand any errors within your website.
Google Analytics also segments visitors like this:
Although you can manually create other segmentation fields, the section is limited.
For this reason we recommend integrating Analytics data analysis with the detailed analysis that LeadBI performs on every single visitor.
You can see how each individual visitor is segmented automatically or manually in more detail. Also clicking on the visitor, it will open a page with the history of pageviews, an overview with the total pageviews, the total duration of the visitor's stay within the website, the various filters of segmentation.
The companies are also profiled and displayed individually.
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In LeadBI from today you can also track the SPA pages.
SPA, single page application, is an application that loads all the resources needed to move around the site, on the first upload. Pages are dynamically loaded, but you can also see a destination URL in the address bar.
For a single-page application where the site dynamically loads the new content of the page, the code runs only once. This means that subsequent views should be monitored manually when the new content is loaded.
When the application loads content dynamically and updates the URL in the address bar, the data stored by LeadBI is automatically updated.
The difference between LeadBI and other analysis platforms, to make this type of tracking work just enter the tag on the inside of the page and LeadBI starts to automatically trace without any particular user work.
skype
Sign up! It's easy
The lead generation software that
uncovers your website visitors and turns them into leads.
COMPANY
RESOURCES
RSS
CONTACT US
LeadBI | Marketing Automation Made Simple
Dublin - Maple Avenue, Stillorgan Industrial Park