Are you interested in marketing automation? Are you a B2B company or a web marketing agency and would like to offer a premium service to your customers but don't know how?
There are two partnership solutions, reseller or sales partner and you can choose the solution that best suits you.
Becoming a reseller you have access to the dashboard for agencies where you can manage all your subaccounts, also thanks to white label, you can enter the domain and user name of your agency. Learn more
With the sales solution partner, you can access to technical resources, support and training. It is an opportunity to work with our clients in an consulting role and it offers to you a number of advantages such as: recurring margins, gain visibility, professional growth, expansion of services and much more.
With the support and training we offer, in both programs, you'll be able to offer effective solutions and advanced to your customers and acquire new ones. Becoming an expert in marketing automation you will enter a new era of web marketing that will take you to increase revenues.
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The Sales Force Automation, refers to business computing platforms of sales support. The SFA systems are not to be confused with marketing automation platforms.
The difference between the two is so much and serve two completely different jobs:
The Sales Automation takes care of creation, management, organization and approval of content regarding sales, mainly agents exploit this system to facilitate content changes depending on the type of customer.
The Marketing automation (click here to investigate) covers content management and the process of sending emails that lead eventually to the sales process. Different is therefore also the purpose of the two services, while the marketing automation aims to bring to the potential customer your way to the checkout process, the sales automation potentially focuses instead on sale.
With the aim of increasing their productivity performance, more and more companies want to adopt sales force automation solutions that can:
One of the most important features of sales management solutions is definitely being able to adapt and integrate with business management and offer the ability to add new and useful modules at any time built on new corporate business needs.
Sales Automation benefits associated with those of a CRM system allows sales agents to improve their productivity and therefore increase sales and business performance.
SEE ALSO HOW TO INTEGRATE YOUR CRM SOFTWARE WITH MARKETING AUTOMATION
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In recent weeks we have explained what is marketing automation and how it works. However, there are companies that do not know or they aren't sure can apply the marketing automation for their company and their industry.
We want to help you to remove all doubt and uncertainty to prove that marketing automation helps all kinds of sectors and with LeadBI you will bring your business to a new phase of digitization.
If you already use email marketing as a marketing strategy, with marketing automation, you can improve the delivery of your email without the risk of losing potential customers because sending too many undesired email.
No matter what company you work for and what area, with LeadBI you can:
It's also possible:
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Finances Online, a software review platform, has reviewed LeadBI in detail and rated us with a score of 8.0. They also included us in the list of popular marketing software tools. Their team describes LeadBi as a quality, effective, intuitive and one of the best marketing automation software solutions with highly useful features, particularly its customized plan for resellers.They also complement our low-cost software, the ability to use all the features for 30 days free and the ability to book a DEMO aided by our expert reps.
Finances Online helps users make an informed decision before purchasing marketing automation software, including describing how the features of LeadBI can benefit users.
You will also be able to match our software with a competitor using Finances Online’s comparison platform. Likewise, you can view our plans with detailed explanations (for more details, click here).
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Inbound and outbound marketing are two concepts that are in marketing for many years and are part of the everyday marketers. Even today, though, it is hard to understand the true meaning of these concepts and their difference.
Outbound marketing is the set of all marketing techniques, which have as their sole goal find new customers. Leverages tools like means as telemarketing, radio, email, Campaign Ads, print advertising, banner campaigns and newsletters. Over the years, the users have shown little interest and annoyance towards brands that use these techniques.
Monitor the data and results with the outbound marketing is very difficult and you do not have precise data. In addition, the outbound marketing takes a large part of the budget for many marketing agencies and presents three important problems:
A high cost and low yield.
In outbound marketing success builds on the simplicity of the message they receive customers and on the amount of times it is repeated. Not surprisingly then, there is a greater and ever-increasing use of inbound marketing.
Inbound marketing is the process that generates interest in your brand, which is achieved thanks to the relevance of your content and attract potential customers.It's a strategy that deals to attract users ' attention on the web by generating valuable content and effective campaigns.
Inbound marketing helps increase: the traffic on your website, sales, customer trust and lead generation.
It is a process which is divided into four parts:
There are many benefits with the inbound marketing:
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What is Remarketing?
Remarketing is a practice of online advertising that builds on previous actions carried out by users on the web. It's based on cookies, uses a simple Javascript anonymous to "follow" the audience across the web.
Enter the javascript code into your site, which occurs when you activate a campaign. Whenever a new visitor comes to the site, automatically through this code are released the data to the browser with an anonymous cookie. This cookie allows your remarketing provider to serve ads that can only see people who visited your site.
What happens if we combine it with Marketing Automation?
If we combine Marketing Automation tools with the Re-marketing, the advertisement can be published and well focused, in order to increase the probability of conversion from people who have already visited our website.
With marketing automation you can increases the level of customization remarketing. The level of customization, or real-time personalization, fits our content based on the type of leads that we communicate. The Marketing automation, therefore, is able to profile and track important contact data and choose for them the most suitable type of communication.
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Marketing automation and CRM (Customer Relationship Management) are tools that, used correctly, them increase the business of your brand by converting visitors into buyers.
When a CRM software is integrated with a marketing automation software, the features are bidirectional, meaning that both systems need to interact with each other and if you make a change within the CRM system, the same data is also change within the system of marketing automation and vice versa.
Marketing automation software often have features about email marketing (See LeadBI and all its functionality) that, if integrated with the CRM software, allow you to send targeted emails to contacts already in your database.Without integration existing contacts cannot be inserted in your CRM system, within the marketing automation software, if not manually!
Of course, it is always wise to check your marketing strategy to see whether it is useful so, and if the emails are important to your strategy.
Once integrated it, you can see that the construction processes, implementation and monitoring of the landing pages becomes much easier. By combining the two systems, he has one goal to get faster to finalize the sale of your services.
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Choose from 20 templates that are best suited to the kind of email you are sending, you can edit it quickly! Very easy!
With LeadBi's Drag & Drop builder it's really easy to create or edit a template, insert content, and make your own unique emails. Read here for a complete guide on how to use it.
What you can find:
tempates for marketing and sales;
custom templates for birthdays and important dates;
templates with countdown;
templates to showcase your portfolio;
and much more...
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Download our new plugin for WordPress, it allows existing LeadBI customers and trial users to install automatically the LeadBI tracking code on their existing WordPress blogs and websites.
HOW TO INSTALL:
use the WordPress Admin Console
Go to your dashboard, click on “Plugins” in the left sidebar and click on "add new plugin";
Search for "LeadBi" and install it;
Click on LeadBi Menu and Login;
select the website from LeadBi Platform and connect.
Done!
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Leadbi integrates with the tools you are already using. Add Lead you your CRM or within your favorite email marketing platform.
In LeadBi you can add a custom SMTP server or link a MailChimp account to synchronize your contact lists.
LeadBi also integrats with your current email marketing service and lets you see subscriber's action after they check emails. One a contact is identified, all visits are associated with the email address.
Custom Releationship Manager is used to locate and manage the profiles of acquired and potential customers, so as to develop activities and strategies that help capture new customers and maximize profits on loyal customers by trying to understand their needs and expectations.
SALESFORCE
Saleforce is a service CRM divided into several categoies related to sales, assistence, marketing, communities and analytics apps.
PIPEDRIVE
Service CRM for small and medium enterprises.
After you link LeadBi to a MailChimp account, you will be able to import a MailChimp list directy, without having to create a csv file.
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