In LeadBI from today you can also track the SPA pages.
SPA, single page application, is an application that loads all the resources needed to move around the site, on the first upload. Pages are dynamically loaded, but you can also see a destination URL in the address bar.
For a single-page application where the site dynamically loads the new content of the page, the code runs only once. This means that subsequent views should be monitored manually when the new content is loaded.
When the application loads content dynamically and updates the URL in the address bar, the data stored by LeadBI is automatically updated.
The difference between LeadBI and other analysis platforms, to make this type of tracking work just enter the tag on the inside of the page and LeadBI starts to automatically trace without any particular user work.
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Data analysis is the fundamental part of every respectable marketing strategy, it is daily bread for marketers.
To make a good analysis strategy, however, you have to try various roads and also various tools.
We are currently 'driven by data' and we need to find the right way to achieve our goals.
The first step to start an excellent analysis strategy is to categorize your company, your services and products.
You have to find a category or organize every single detail from the product to the final goal. Organize technical team, website, customer service, press and every single detail that leads to the goal must be organized, revisited, modified and approved.
We must also decide the approach with which we must move towards a strategy of analysis, here are some things to think about before starting a strategy:
Finally we must focus our efforts on our users, measure their data within our platform or website and learn to know them. Understand what channels they use mainly, how they use our product, to what other tools are associated, where most of our users are concentrated and so on.
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InstaPage is a tool that allows you to create landing pages for your website.
LeadBI allows you to create custom forms directly from the platform and be able to copy the script code. Often the difficulty is knowing where to paste our code in order to make the form appear.
Here are the few steps you will need to do to insert your form into a landing Page.
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LeadBI introduces you to the release of new features! Let's find out together:
Here we are, one of the most awaited releases is officially in LeadBI!
You can send automatic SMS, fast and very simply. Enter all variables, such as with automatic emails and send your SMS!!
The automation blocks has been changed to make them more visible and recognizable during the realization and modification.
You can lock the automations up to the date and time chosen and select the goal of the workflow. Two variables that are added to the other functions of marketing automation, make your automations effective.
Don't you know how to create an automation? Click and practice our example!
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Do you have an account on Google Tag Manager?
Did you know that you can add the LeadBI tracking code directly from your GTM platform??
Let's explain how!
You have to do nothing but add a new activator and start the configuration.
Go to the Tags section to add the tracking code. We recommend that you choose a suitable name that connects to the name of the previously inserted activator.
DONE!
For a complete guide visit our help Desk that will follow you step by step. CLICK AND VISIT OUR COMPLETE GUIDE.
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In a web reality where there is an endless variety of products, you have to think and create an effective strategy to increase visibility, knowledge and buy their product.
For this reason, today we will explain what are Push and Pull Marketing strategies.
Push marketing strategy is the promotion of the product or service through re-sellers, importers or wholesalers that act on our target by pushing the end customer.
It is a traditional strategy, where the company pushes its commercial offers to consumers.
It's a strategy adaptable for companies that need to make know their product and must build a strong network of retail.
We refer to the Pull marketing strategy when a company pulls the middlemen so the retailers, wholesalers and importers, to your business through marketing activities that aim at increasing the demand for consumer products.
Explained what is the meaning of the two strategies, for best results, every business should create a mix of strategies and leverage the strengths of both. It's also important to learn about the needs of consumers, makes all processes simpler and also reduces the risk of making mistakes in development.
Recently, with the success of social networks, companies are driven to mix the two strategies, thanks to diffusion system of the contents that lead both and quickly to consumers and intermediaries and with the ability to interact with consumers.
For this reason the new strategies to pull marketing wants to move their focus by marketers to consumers, who are the main characters.
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LeadBI | Marketing Automation Made Simple
Dublin - Maple Avenue, Stillorgan Industrial Park